Early July in Roswell.
UFO Festival is already in line.
$12.00 is the floor in New Mexico. Coordinex runs the floor end to end — a schedule shaped by three months of your real Square sales, GPS clock-in, one team thread instead of a group chat, and early pay your baristas can reach before payday — so a parade Saturday and a regular Tuesday morning aren't staffed the same.
Coffee shop scheduling for Roswell, NM.
Roswell, NM
New Mexico's 2026 minimum wage is $12.00/hr. NM allows a tipped cash wage of $3.00/hr if tips bring total pay to $12.00. NM weekly overtime applies after 40 hours; NM has no daily overtime rule. Roswell has no municipal floor above the state minimum.
Roswell coffee demand splits across Downtown commute mornings, NMMI campus afternoons, and the once-a-year UFO weekend spike in early July. Three days run nothing like the other 362.
What changes Tuesday
It's an event morning. The Downtown / Main Street crowd hits early. By kickoff, the line is gone.
Most scheduling apps still expect you to guess next week's busy hours and type them into a form. You won't, because nobody does. The dry-erase board wins again.
Three months of your Roswell mornings already sit in your Square account. Real numbers. Hour by hour. The thing nobody flips through during a Sunday rebuild.
The schedule is where it starts, not where it ends. Everyone clocks in from their phone at the shop, so the timesheet is right before you ever look at it. Announcements, shift questions, and the new-hire's signed paperwork live in one place instead of scattered across texts and a binder by the register. And Pulse reads the week back to you — who's drifting toward overtime, which mornings ran thin — with the numbers totaled into a report before Sunday.
You still run the shop. We're not pretending the app knows your team better than you do.
We came up inside the kind of shop you're trying to run — Sunday rebuilds, group-text triage, a pen and a guess. Coordinex is what we wished existed back then. Pretend NMMI / Military Heights on a Tuesday is UFO Festival corridor on a Saturday and you'll overstaff one of them, and a flat schedule picks the wrong one every time. We don't claim to run your shop. We just stop you from guessing the busy hours — using the Square history your block already proved.
Connect Square — 4 minutes
We connect to your Square account and read three months of hourly sales. We don't change a thing in your Square account. Sign in, give read-only permission, done.
Next week, drafted in 12 minutes
Reads three months of your hourly Square sales and drafts next week from that. You spend 12 minutes editing instead of 90 building from scratch. New Mexico's $12.00 floor and $3.00 cash-wage assumptions stay visible before publish.
Every Sunday, your demand curve sharpens
Every Sunday it gets a little smarter — it watches what last week actually looked like and tunes itself.
For Roswell teams who keep the coffee moving.
How Roswell coffee shops run differently
- UFO Festival is the year's tentpole. Early July pulls 40,000+ attendees over three days. Downtown cafes lift 3-4x during the parade window. Pretend it's a regular July weekend and you'll lose the morning.
- NMMI cadet schedules drive a different morning. Military Heights traffic hits 6 a.m. sharp, Monday through Saturday. A flat schedule misses the early peak and overstaffs the rest.
- Bottomless Lakes weekends pull spring traffic. State Park draws regional tourists March through May. Saturday mornings can run 1.5x; the rest of the week stays normal.
- The $3.00 tipped cash wage means a slow Tuesday afternoon can leave a barista below the $12 floor — Coordinex shows the assumption before publish so the wrong call doesn't surprise you on payroll day.
Frequently asked
01What does Coordinex actually read from Square?+
Hourly sales, ticket counts, and item sales for the last three months. Read-only. We don't write back, we don't change menus, we don't touch payments.
02My baristas keep asking for advances. Does Coordinex help?+
Earned wage access is built in. They see what they've already earned mid-pay-period and can pull it without going to a payday lender. We don't take a cut from them. You don't get the awkward Monday text.
03We've got someone clocking in for a friend. Can the app catch it?+
Yes. Geofenced clock-in checks the phone is actually at the shop. Buddy-punch detection flags the patterns where one phone clocks in two people. We don't want you to be the cop. We want the clock to be honest.
04Honest question — does it work on Android?+
Not yet. Coordinex is iPhone-only right now. We'd rather ship one platform that's actually good than two that are half-finished. Android is on the list. We won't put a date on it until it's real.
05How much?+
Free up to 5 teammates — no card. $9.99/mo Starter has a 7-day Apple trial. Full pricing at coordinex.app/pricing. If Coordinex isn't useful in week one, delete it.
06What happens to my data if I cancel?+
You own it on the way out. Export every schedule, timesheet, and wage record before you delete the app — nothing is held hostage, and we don't lock your history behind a final invoice. Month-to-month, cancel anytime.
Try Coordinex on Tuesday. Connect Square in 4 minutes. Schedule by 9.
More New Mexico coffee shops
Same Square data, different blocks. Three more New Mexicocoffee shops we’ve drafted next week for —