Independent Marshalltown coffee shop interior with Midwest hardwood morning light, drip station in the foreground
Built for Marshalltown coffee shops

The dry-erase calendar wins again.
Not next Marshalltown Saturday it doesn't.

Iowa floor is $7.25. We pull 13 weeks of your Square data and draft next week — a Marshalltown Community College Saturday shouldn't staff like a regular Tuesday morning.

Coffee shop scheduling for Marshalltown, IA.

Local data

Marshalltown, IA

Metro population: 27,626
Wages
$7.25
minimum wage
$4.35
tipped minimum
Labor law

Iowa's minimum wage is $7.25/hr. Tipped employees who customarily receive more than $30 per month in tips may be paid a $4.35/hr minimum cash wage when tips make up the difference to the full minimum wage; the tip credit is capped at $2.90. Iowa also allows a $6.35/hr initial employment wage for the first 90 calendar days for eligible new hires. Overtime is generally governed by the federal FLSA at 1.5x after 40 hours in a workweek. No statewide fair-workweek or predictive-scheduling rule is modeled here.

Seasonality

Marshalltown coffee demand splits across morning commute rushes, afternoon walk-in traffic, and weekend brunch pulls. The same staffing for all three will overstaff one of them.

What changes Tuesday

It's 6:30 a.m. The Downtown Marshalltown crowd is already in line. By 9, the morning is over.

Most scheduling apps still expect you to guess next week's busy hours and type them into a form. You won't, because nobody does. The dry-erase board wins again.

Three months of your Marshalltown mornings already sit in your Square account. Real numbers. Hour by hour. The thing nobody flips through during a Sunday rebuild.

You still run the shop. We're not pretending the app knows your team better than you do.

One of us grew up inside a small family business that wrote next week's schedule on Sunday with a pen and a guess. Coordinex is the version we wished existed back then, ported to coffee. A regular Iowa River weekday and a UnityPoint Health shift-pull weekend don't share a curve, and the citywide average is what makes that invisible until publish. We don't claim to run your shop. We just stop you from guessing the busy hours — using the Square history your block already proved.

01

Connect Square — 4 minutes

We connect to your Square account and read three months of hourly sales. We don't change a thing in your Square account. Sign in, give read-only permission, done.

02

Next week, drafted in 12 minutes

Reads three months of your hourly Square sales and drafts next week from that. You spend 12 minutes editing instead of 90 building from scratch. Iowa wage assumptions stay visible before publish.

03

Every Sunday, your demand curve sharpens

Last week's actual sales feed back in. A demand model fitted to your shop adjusts. Next week's draft starts from a smaller error than the last.

Marshalltown coffee shop

For the people who actually pour the coffee.

How Marshalltown coffee shops run differently

  • UnityPoint Health shifts change one part of the curve. Should not be averaged into every Marshalltown shift. Coordinex learns whether that signal actually appears in your Square history.
  • Healthcare-shift mornings add another staffing layer. Can pull a different daypart than Downtown Marshalltown or Marshalltown Community College. The schedule should reflect where your shop actually sits.
  • A weekday morning and a weekend pull don't share a curve. Coordinex draws each one separately so neither overstaffs the other.
  • Tuesday cover used to be a fourteen-text group thread. Now Mara posts the open shift, Jess taps once, and you approve before you've finished cash-up.
$7.25
Iowa floor
$4.35
tipped cash wage
40 hr
weekly overtime check
POS integrations
Connected today
Square
Coming soon
ToastCloverLightspeed

Frequently asked

01What does Coordinex actually read from Square?+

Hourly sales, ticket counts, and item sales for the last three months. Read-only. We don't write back, we don't change menus, we don't touch payments.

02My baristas keep asking for advances. Does Coordinex help?+

Earned wage access is built in. They see what they've already earned mid-pay-period and can pull it without going to a payday lender. We don't take a cut from them. You don't get the awkward Monday text.

03We've got someone clocking in for a friend. Can the app catch it?+

Yes. Geofenced clock-in checks the phone is actually at the shop. Buddy-punch detection flags the patterns where one phone clocks in two people. We don't want you to be the cop. We want the clock to be honest.

04Honest question — does it work on Android?+

Not yet. Coordinex is iPhone-only right now. We'd rather ship one platform that's actually good than two that are half-finished. Android is on the list. We won't put a date on it until it's real.

05How much?+

Free up to 5 teammates — no card. $9.99/mo Starter has a 7-day Apple trial. Full pricing at coordinex.app/pricing. If Coordinex isn't useful in week one, delete it.

06What happens to my data if I cancel?+

You own it on the way out. Export every schedule, timesheet, and wage record before you delete the app — nothing is held hostage, and we don't lock your history behind a final invoice. Month-to-month, cancel anytime.

Try Coordinex on Tuesday. Connect Square in 4 minutes. Schedule by 9.

Same Square data, different blocks. Three more Iowacoffee shops we’ve drafted next week for —

reference page · authored by hermesmarshalltown-coffee-shop-midwest